Andrea Zorec is a marketing professional with many years of experience in digital marketing, public relations, and communication management. She has built her career through roles in public institutions, private companies, and cultural organizations, with a strong focus on market research, user experience, and promotion across both digital and traditional channels.
She has worked as a media planner for offline media, creating and coordinating advertising campaigns for world-renowned brands across the European market. In this role, she was responsible for media strategy across television, radio, outdoor billboards, and print, with an emphasis on budget optimization and campaign effectiveness.
Andrea holds a degree in Marketing from the University of Mediteran and continuously enhances her skills through workshops and online courses in digital advertising, social media, and media planning. She has completed professional training programs, including those organized by Universal Media Zagreb and the Masterbox platform.
As the Marketing Manager of the Green Montenegro International Film Fest, Andrea is in charge of developing and implementing the festival’s social media strategy, as well as planning and executing promotional activities that contribute to the festival’s visibility and recognition.
Andrea is also a long-time member of the Center for Multimedia Production – CEZAM, where she actively contributes to cultural and media engagement projects.
She is especially proud of being a mother of two children, a role she considers her greatest achievement and ongoing source of personal and professional inspiration.